ASHA CE Policies: Course Promotion
Advertising Courses Offered for ASHA CEUs and ASHA Approved CE Provider Status
- The Provider must identify the specific type of credit offered. For example, Providers must use the phrase “ASHA CEUs” rather than “CEUs.”
- The Provider must not state or imply that the earning of ASHA CEUs is “free.”
- The ASHA CE Provider insignia [PDF] can be used in general or corporate promotional pieces to denote that the organization is an ASHA Approved CE Provider.
Primary Promotional Materials
The primary promotional materials for courses offered for ASHA CEUs must include the following:
- ASHA Approved CE Provider Brand Block [PDF]
- Number of ASHA CEUs offered for successful completion
- Instructional level
- Instructor disclosures—or clear instructions on how to access them
- The required information must be formatted in alignment with ASHA guidelines.
- A promotional piece is considered “primary” when it informs learners about the course and gives learners the immediate ability to sign up (e.g., links to registration).
