American Speech-Language-Hearing Association

Developing a Strategic Plan for a Program in Communication Sciences and Disorders

Strategic Plan: Baseline Data

Definition

Baseline Data: Extant or new data and information collected to verify that a suggested issue is of such magnitude that it requires action by the program. The Baseline Data are used to determine the quantitative level for the indicators of success and indicates how much change will occur if the desire outcome is achieved.

Writing the Strategic Plan: Collect Baseline Data

Example Focus Area: Research

Example Issue: An enhanced culture for conducting and publishing applied and efficacy research is necessary to foster a research community and to increase the current level of faculty research and publications, and is essential to provide evidence-based clinical practice.

Baseline Data for Example Issue: For 20XX-20XX only X% of the faculty conducted research activities related to communication sciences and disorders. There were only X number of presentations related to research conducted by faculty and only X number of articles published related to faculty research in communication sciences and disorders.

Baseline Data for Each Issue

[Identify extant Baseline Data for each issue. If none are available, decide if there is a need to collect Baseline Data.]

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