American Speech-Language-Hearing Association

Director, ASHA Professional Development

Posting Date: 3/12/2013

Cluster/Team:  Professional Education Cluster/ASHA Professional Development Team

Coach:  Chief Staff Officer for Multicultural Affairs

Salary:  $118,165–$131,294

FLSA Exemption Status: Exempt

Description

The purpose of this position is to provide leadership on behalf of the American Speech-Language-Hearing Association in matters pertaining to continuing professional education and to provide oversight in the development and implementation of a comprehensive professional development program that supports the Association's strategic objectives. Primary responsibilities include identification of relevant issues, trends and learning gaps/educational needs impacting members, and ongoing evaluation of ASHA Professional Development (APD) offerings in order to implement innovative, quality programs that will address members' professional development needs and increase non-dues revenue; application of current and appropriate technology to educational programming efforts, and establishing strategic marketing and operational plans in conjunction with Marketing and Sales staff, to capitalize on existing sales and pursue new business opportunities. The incumbent will craft and successfully execute a vision for business development to maximize growth by establishing faculty, organizational and corporate relationships and opportunities to provide customized options for program participation. This individual will also be responsible for coaching members of the ASHA Professional Development team, and sharing Cluster leadership of the Professional Education Cluster.

Responsibilities

  1. Serve as ex-officio to the Scientific and Professional Education Board and advise groups involved in continuing professional education.
  2. Conduct systematic data collection and analysis of current and projected educational needs.
  3. Provide oversight in the design, development, execution, and evaluation of a comprehensive professional development program.
  4. Develop and implement strategy for pursuing new business opportunities to increase non-dues revenue through educational program and service offerings in conjunction with Marketing and Sales Cluster.
  5. Partner with Marketing and Sales Cluster to oversee the development of marketing strategy for all educational programming.
  6. Serve as ASHA's Continuing Education Administrator (CEA) and oversee the management of the continuing professional education programs delivered by ASHA Professional Development to assure that all offerings meet ASHA Continuing Education Board requirements.
  7. Oversee budget management and the development and growth of APD and associated non-dues revenue.
  8. Coach staff in the APD Team and share cluster leadership of Professional Education Cluster.

Qualifications

Knowledge Typically Acquired Through

  • Graduate degree in relevant field; e.g., adult and continuing education, instructional design, association management, business management, administration, or allied health
  • Seven to ten years experience in adult education including course portfolio planning and development
  • Experience in business planning and marketing educational programs preferably with a professional association
  • Experience supervising and coaching instructional designers, volunteer member faculty, content leaders, and program managers, as well as working with teams and volunteer committees
  • Experience and knowledge in distance learning and technology related to continuing education delivery

Scope and Depth of Technical Skills/Knowledge

  • Demonstrated experience in designing and running an educational enterprise preferred
  • Experience developing and implementing continuing professional education programs that reflect current adult learning theory
  • Experience in business development
  • Demonstrated ability to develop and write technically complex reports and procedures, and technical documents including strategic marketing plans, marketing materials, educational/resource materials
  • Demonstrated ability to collect, interpret, and report statistical data
  • Experience in budget development and fiscal management, and managing revenue producing programs in a not-for profit organization
  • Intermediate skills with Microsoft Office
  • Skill and experience coaching direct line staff including recruitment, goal setting, and evaluation
  • Excellent writing skills; as well as strong interpersonal and verbal communication skills

Scope and Depth of Non-Technical Skills/Knowledge

  • Entrepreneurial, innovative and strategic thinker
  • Innovative approach to technology, virtual communication and networks
  • Strong leadership skills; a team builder and collaborator
  • Demonstrated ability to organize and prioritize complex workload for self and others
  • Demonstrated ability to work both in a team environment and independently, to problem-solve proactively, and to work with members and vendors
  • Demonstrated ability to effectively interact with internal and external customers including the ability to explain complex procedures and requirements
  • Strong interpersonal skills necessary to empower team members and work cooperatively, as well as the ability to lead teams to meet objectives



Find out how to apply. Send a resume and cover letter to jobs@asha.org.

EOE/minorities, women, persons with disabilities, veterans with disabilities and Vietnam veterans are encouraged to apply.

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