American Speech-Language-Hearing Association

MEDIA ADVISORY: "Listen To Your Buds" Concerts At New York City School To Encourage Safe Listening To Personal Audio Technology

(Rockville, MD - May 1, 2012)  

A new poll by the American Speech-Language Hearing Association (ASHA) shows great parental concern that young people may be harming their hearing through the misuse of personal audio technology (iPods, MP3 players, and the like). The results are in keeping with previous surveys and research that document unhealthy usage habits and increasing hearing loss among the young.

ASHA's Listen To Your Buds campaign (listentoyourbuds.org) is a public education effort aimed at promoting safe listening to personal audio technology. A key way it conducts outreach is by bringing musicians into schools to spread the message of safe listening in entertaining and engaging ways. The next stop for the Buds musicians is New York City.

WHAT, WHEN, AND WHERE:

Two Listen To Your Buds Safe Listening concerts will be held Friday, May 4, 2012, at P.S. 003 Charrette Elementary, 490 Hudson Street, Manhattan. One concert begins at 10:00 a.m.; a second one at 12:30 p.m. Both will feature native New Yorker Oran Etkin, a Grammy-nominated and acclaimed jazz and world music artist. The Listen To Your Buds Safe Listening Concerts are among the initiatives being held during ASHA's May is Better Hearing and Speech Month, a national observance that spotlights the importance of healthy communication in the realm of speech, language, and hearing.

Bongiovi Acoustics (www.bongioviacoustics.com), a cutting edge audio company dedicated to the hearing health of the young, is the newest sponsor of the Listen To Your Buds campaign. Other sponsors include: Califone International (www.califone.com), the Consumer Electronics Association (www.ce.org), the Educational Audiology Association (www.edaud.org), Music Teachers National Association (www.mtna.org), National Association For Music Education (www.menc.org), National Institute on Deafness and Other Communication Disorders (www.noisyplanet.nidcd.nih.gov), the National Hispanic Foundation for the Arts (www.hispanicarts.org), Parents' Choice Foundation (www.parents-choice.org), the Recording Industry Association of America (www.riaa.com), and Tune-A-Fish Records (www.tuneafishrecords.com).

ASHA experts and Oran Etkin will be available to media.

CONTACT:

Greg Weimann, ASHA Public Relations Manager, cell 410-869-6919, office 301-296-8731, or e-mail gweimann@asha.org.

Joseph Cerquone, ASHA Public Relations Director, cell 703-973-7744 or e-mail jcerquone@asha.org.

Credentialed media are welcome. Contact Greg Weimann at gweimann@asha.org to pre-register.

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