Advertising
All the journals may include as many acceptable advertisements as can be sold, but the ads are to be grouped in the back of the journals. Publications Board policy on this issue has been formulated in response to the competing pressures to generate revenue for the publications program, meet the needs of the journals’ readership, and produce high-quality archival publications. The Association’s policy follows:
Acceptance of advertising does not imply ASHA’s endorsement of the product. Although the Association reserves the right to reject advertising copy, it does not accept responsibility for the accuracy of statements by advertisers. ASHA will not publish advertisements that are inconsistent with ASHA’s professional standards.
The National Office monitors advertisements within the journals. Any statement of treatment efficacy not substantiated through scientific inquiry will be judged inappropriate and will not appear in the advertising sections of the scholarly journals.
Journal Design
The physical appearance of the Association’s journals--size, cover design, layout of the masthead, paper type and weight, and size and style of fonts--is determined by the Publications Board working with ASHA’s Publications unit. Below aspects of design are discussed very briefly to highlight the considerations that enter the decision-making process.
Size
This refers to the physical dimensions of the journal and to the type of binding that is used. The journals are designed to be 10 7/8 inches by 8 1/8 inches, size. The number of pages per issue determines what sort of binding can be used. Generally, a publication must have at least 64 pages to have a perfect binding (with a spine that can carry the journal name, year, issue, etc.).
Cover
The journal covers have been designed for uniformity and compatibility. The cover of each of the Association’s journals includes, most prominently, the name of the journal, together with the name of the Association and its logo. Other aspects of cover design are chosen for their symbolic value, for esthetics, or for communicative function. Also notable are the prominent display of the abbreviation of the journal’s name on the front cover, a spine for all issues, similar (albeit different) contrasting colors, and for three journals, the enclosure of a graphic image within a "box." Nevertheless, each journal maintains its individuality. The cover image for AJSLP and LSHSS is a photograph of a work of art depicting some aspect of human communication. In contrast, each issue of AJA has a stylized graphic design that is an adaptation of one of the figures in that issue of the journal. Cover images of individual issues are to be mutually agreed upon by the respective editor and National Office staff. AJSLP, AJA , and LSHSS include the table of contents on the back cover, whereas JSLHR includes the table of contents on both front and back covers.
Masthead
Each journal’s masthead includes the journal abbreviation, full name of the journal, the name of the Association, and the names and institutional affiliations of the editorial staff. Editors’ terms are listed as well as are the names of assistants to the editors and the production staff at the National Office. Names of current members of the Executive Board and the Publications Board appear on the inside front cover of the journal.
The first issue of each term reflects the changes in editors and associate editors without listing previous teams of reviewers.
Instead of being listed (and updated) in each issue, guest associate editors and reviewers are acknowledged yearly in the final issue of the respective journal.
Articles edited by a previous editor or by a guest editor will be so indicated by a footnote on the table of contents.
All references to "editorial consultants" in the printed journals, journals Web pages, and the Editors' Handbook will be replaced by the term "reviewers." There will be no differential by number of manuscripts reviewed.
Editors will provide a letter to anyone who requests one confirming her/his participation as an ASHA journal reviewer.
Text
All journals are to be paginated consecutively throughout a volume. No journal is to carry a running head. Instead all journals will have footers on each page. The footer for the first page of an article will note in one line: full title of journal, vol. number, inclusive pages for the article, month and year of issue, (c) American Speech-Language-Hearing Association, page number (appears on far right for right page; on far left for left page). Beneath the first line will be a second line that notes journal ISSN number and related information. The footer for subsequent left pages of an article will note in one line: page number, full journal title, vol. number, inclusive pages for article, month and year of issue. The footer for subsequent right pages will note in one line: last name (s) of author(s), short title of article (in italics), page number.
Abstract and key words appear on the first page of an article. When an article lacks an abstract, the key words are to appear at the very end of the article (but before any appendices).
Paper
Because paper is one of the most costly items in the publications program, the type and weight of paper used in the scholarly journals has been a recurring concern. All papers used are acid-free which has a longer shelf-life and resists yellowing--highly desirable for an archival publication. Until recently acid-free paper has been much more expensive than its alternative. Similarly, paper weight contributes to the durability of a journal, but heavier paper is more expensive, has a greater environmental impact, and entails greater postage costs. Deliberations over paper are resolved by balancing the important considerations of quality (which includes appearance and esthetics), cost, and environmental impact.
Printer
The Association is the publisher of its journals and contracts with printers and other vendors for publication services. The performance and competitiveness of vendor services are reviewed periodically by the director of ASHA’s Publishing unit. Printing contracts are signed by the executive director of the Association.
Type Size/Font
The Publications Board makes decisions, upon recommendation of the production staff of the National Office, concerning type size and fonts. As with other aspects of design, esthetics and functionality are the primary considerations.
Journal Production
JSLHR , and AJSLP are desktop produced (as well as copy edited) in house. LSHSS is copy edited and desktop produced by an off-site contractor. Camera-ready pages for AJSLP, JSLHR , and LSHSS are sent to the printer, who handles only the final printing and distribution.
All aspects of the production of AJA (online and print versions) are handled by Cadmus Journals Service in Richmond, VA. This means that the AJA Editor’s office submits accepted manuscripts directly to Cadmus. Cadmus is responsible for copy editing, producing and mailing page proofs to authors, incorporating author corrections, posting completed articles on the Web, and ultimately printing and mailing the print copies.
Page Allocations
Page allocations for the scholarly journals are subject to approval by the Executive Board and funding in the Association budget. In the past, specific page allotments were authorized for each journal. Additional pages, when needed, had to be approved by resolution. In addition, if the budget did not provide full funding for the authorized pages, publication of those pages was contingent upon approval of funding by the Legislative Council. Recently, the Publications Board successfully negotiated greater flexibility in the allotment of pages, such that a certain number of pages are allotted and budgeted for the program as a whole on an annual basis. Pages are then allocated as needed to the journals by the Publications Board.
The current page allocation for the four scholarly journals is 2,464 per year. This includes 128 pages earmarked for supplements.
Reprints
Authors may purchase reprints at a cost that balances the interests of authors (economy) and of ASHA (revenue source for the Association). When the production editor sends an author page proofs, she includes the URL for the reprint order form.
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