WHAT: "Listen To Your Buds" Safe Listening Event
WHEN: Wednesday, June 15, 2011. Reception begins at 5:30 p.m. Performance by the "Mark Twain of contemporary children's music" and two-time Grammy Award winner Bill Harley, begins at 6:30 pm. Special appearance by TV and film star Esai Morales.
WHERE: Recording Industry Association of America, 1025 F Street, NW, 10th Floor, Washington, DC
WHY: Hearing loss is a common and under-recognized public health problem that can influence a child's educational, psychological, and social development. According to a recent study in the JAMA: Journal of the American Medical Association, one in five teens now suffers some hearing loss, and there is concern that listening to personal audio technology for extended periods of time and at high volumes may be contributing to this growing problem. Just this month, USA Today reported that according to a Northwestern University study minority children spend an average of 13 hours a day using mobile devices, computers, TVs, and other media—most of their waking hours "plugged in."
With school letting out and kids ready to fill vacation hours using earbuds and headphones to listen to music and enjoy other entertainment, the American Speech-Language-Hearing Association's (ASHA) is kicking off the Listen To Your Buds Campaign to remind parents and kids on how to use personal listening devices safely this summer. A star-studded event will take place on June 15th at the Recording Industry Association of America in Washington, DC an apt setting for a campaign that delivers its message musically while spotlighting the potential harm to hearing from the misuse of personal audio technology.
The event will encourage the kids in attendance to practice and spread the word about safe listening; however, they will also do the same with the adult attendees who are expected to include key national-level influencers.
ASHA Experts Will Be Available To Discuss:
- Noise-induced Hearing Loss—Why audio technology could be putting a generation at risk for hearing loss
- Knowing When It's Too Much—Telltale signs that something might be wrong with your child's hearing
- Curbing the Trend—Steps for parents to protect their kids, and ways for teens to take charge
- Screenings—Simple, but crucial, tests for early intervention—shockingly, not all schools offer these!
- Seeking Professional Help—Sites like listentoyourbuds.org where parents can go for safe listening tips and other valuable resources
To learn more, visit www.listentoyourbuds.org.
FOR MORE INFORMATION, PLEASE CONTACT
Kimberly O'Sullivan, ASHA Public Relations Manager, cell 301-987-8420, office 301-296-8715, or e-mail email@example.com.
Joseph Cerquone, ASHA Public Relations Director, cell 703-973-7744 or e-mail firstname.lastname@example.org.
Credentialed media are welcome. Contact Kimberly O'Sullivan at email@example.com to